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Qualcomm Stadium Temporarily Renamed Snapdragon Stadium

Discussion in 'Chargers Fan Forum' started by Pointyearedog, Dec 16, 2011.

  1. Pointyearedog

    Pointyearedog I only put idiots on ignore...

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    Posted 5 hours ago
    SAN DIEGO – Qualcomm Incorporated (NASDAQ: QCOM) unveiled plans Friday to temporarily rename Qualcomm Stadium®, "Snapdragon Stadium™" – an initiative designed to drive consumer awareness and brand impact for its Snapdragon® mobile processors. With consumers becoming increasingly more tech savvy, the desire to understand how their smartphones and tablets work continues to increase. Renaming Qualcomm Stadium to Snapdragon Stadium is an important step in increasing consumer awareness of Snapdragon processors, which serve as the "heart" of mobile devices and currently power more than 300 smartphones and tablets worldwide.
    The stadium renaming, a collaboration between the City of San Diego, the San Diego Chargers and the San Diego Bowl Game Association, represents a first in the area of stadium naming sponsorships and capitalizes on a 10-day span when the stadium plays host to three nationally televised football games: the San Diego Chargers Dec. 18 matchup with the Baltimore Ravens; and the San Diego County Credit Union Poinsettia Bowl and Bridgepoint Education Holiday Bowl, taking place on Dec. 21 and Dec. 28, respectively.
    With this stadium transformation Qualcomm aims to inform consumers about how Snapdragon processors help consumers do more on their mobile devices – such as watch HD video, play console-quality games and surf the Web – while maintaining the life of their battery for longer periods of time. Qualcomm will utilize a unique opportunity to promote its Snapdragon processors and reach millions of consumers in a high-impact and cost-effective manner. The combined three games are expected to have over 30 million TV viewers and 150,000 fans in attendance.
    "Mobile is the biggest technology platform in human history, having a transformative impact on billions of people around the world," said Dr. Paul Jacobs, chairman and CEO of Qualcomm. "Naming Snapdragon Stadium will help us drive consumer awareness for Qualcomm's Snapdragon mobile processors and how they enhance the user experience on hundreds of millions of smartphones worldwide."
    The first football game in Snapdragon Stadium will take place this Sunday night, December 18, featuring the San Diego Chargers vs. the Baltimore Ravens. Snapdragon Stadium will also play host to two bowl games. The San Diego County Credit Union Poinsettia Bowl on Wednesday, December 21 will feature Louisiana Tech vs. TCU. The Bridgepoint Education Holiday Bowl on Wednesday, December 28 will pit the University of California, Berkeley against the University of Texas. The NFL Sunday Night Football game will be broadcast on NBC, while both bowl games will be broadcast nationally on ESPN.
    "This is a first-of-its-kind effort to completely rename a stadium without changing naming rights," said Dean Spanos, Chairman of the Board and President of the San Diego Chargers. "We look forward to playing in Snapdragon Stadium and helping Qualcomm bring awareness to the technologies Snapdragon processors enable."
    "The San Diego Bowl Game Association is excited to be on the leading edge of what could become a new trend in stadium and arena naming rights programs," said Bruce Binkowski, Executive Director, San Diego Bowl Game Association. "Both the San Diego County Credit Union Poinsettia Bowl and Bridgepoint Education Holiday Bowl are proud to provide considerable national visibility for Snapdragon processors."
    "For more than 25 years, Qualcomm has served as a leader both within the mobile industry and the San Diego community, particularly with its sponsorship of Qualcomm Stadium – home of the Chargers," said San Diego Mayor Jerry Sanders. "The Snapdragon Stadium transformation will raise awareness for Qualcomm, Snapdragon processors and the City of San Diego at a time of year where the American sports community has its attention turned towards 'America's Finest City.'"
    In addition to a full overhaul of the stadium’s Qualcomm signage – to be temporarily replaced with red Snapdragon signs and banners – the ten day campaign will include device giveaways and an advertising campaign. Tune in this Sunday to catch the first game in Snapdragon Stadium at 5 p.m. PT on NBC. For more information about Snapdragon processors or to find a device powered by Snapdragon mobile processors visit www.qualcomm.com/snapdragon.
    About Qualcomm
    Qualcomm Incorporated (NASDAQ: QCOM) is the world leader in 3G and next-generation mobile technologies. For more than 25 years, Qualcomm ideas and inventions have driven the evolution of digital communications, linking people everywhere more closely to information, entertainment and each other. For more information, visit Qualcomm’s website, OnQ blog, Twitter and Facebook pages.
    About Snapdragon Processors
    Snapdragon processors by Qualcomm are a complete system-on-a-chip, built with best-in-class mobile components that adapt in real time to users' needs. This means they're designed to handle everything from streaming HD to 3D video to seamlessly switching between multiple apps and the Internet. All while delivering longer battery life.

    Pointy (All the news that's fit to print) WTF??
     
  2. Blue Bolt

    Blue Bolt Persona Non Grata

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    An occasional line break wouldn't be a terrible thing........ #imjustsaying ;)
     
  3. JohnnyX

    JohnnyX 2017 Chargers Head Coach

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    Welcome to Sunday Night Football here in Snapdragon Stadium home of the FireDragons.......umm I mean Chargers.
     
  4. Pointyearedog

    Pointyearedog I only put idiots on ignore...

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    ^Or you can rename it Tulips Field. And guess who the beer sponsor is?

    tiny tim.jpg
     
    • Like Like x 1
  5. PowderLove

    PowderLove Former Mod, Current Slacker

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    both my mom and aunt have worked at Qcomm since the 90's, and I spent 4 years there myself. This is exciting stuff! :D
     
  6. matilack

    matilack Take A Knee McCree!!!

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    The Viagra Thunder Dome!
     
  7. Lightning's Girl

    Lightning's Girl Mod Chick =) Staff Member Moderator

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    Why, oh why, can't we just call it Jack Murphy Stadium again???

    I realize that time marches on and a lot of people don't even remember Jack Murphy, which seems like a tragedy to me but that's because I am old and I still miss his Abe of Spoon River stories.....not to mention top-notch sports reporting and commentary. But SNAPDRAGON??!! Why not just call it the Pansy Palace and be done with it? :(
     
    • Like Like x 4
  8. DenverBolt67

    DenverBolt67 BoltTalker

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    I have worked there for 5 years and don't plan to go anywhere
     
  9. DenverBolt67

    DenverBolt67 BoltTalker

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    Broncos fans say the same thing about Mile High. Whether we like it or not, it is all about money
     
  10. rickochey

    rickochey BoltTalker

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    I actually like the name 'SpapDragon" Hope this could be a trend where many companies will start to 'rent/lease' the right to put their name/brand/product on it. It just might create more revenue for the city and the Spanos.
     
  11. Blue Bolt

    Blue Bolt Persona Non Grata

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    I'm just going to refer to it as "The Snapper"........ #ihopethatisokwitheveryone ;)
     
  12. Pointyearedog

    Pointyearedog I only put idiots on ignore...

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    ^Just slightly better than "The Clapper."
     
  13. boltfanatik

    boltfanatik Toxic Minority Member

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    How fitting, it swallows your money just like the other type of snapper;)
     
  14. Lance19

    Lance19 BoltTalker

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    As a hardcore San Diego sports fan, I feel like I've got
    to show my support, somehow. So, for ten days, I'm
    temporarily naming my favorite body part "Snapdragon™"
     
  15. Pointyearedog

    Pointyearedog I only put idiots on ignore...

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    So, did you name your favorite body part Q before this?
     
  16. matilack

    matilack Take A Knee McCree!!!

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    Well anyway, in our first game in "The Snap" you're gonna see Norv mentality vs Harbaugh mentality.

    Ravens 24
    Chargers 12 (all FGs)

    Beating the two coldest teams in the NFL the last 2 weeks hasn't given me a shred of confidence that Norv can come into a game prepared, or that he has the balls to make tough decisions. You'll see a lot of punts and settling for FGs tomorrow, and despite my man crush on RM....he'll be lucky to get 40yds.
     
  17. rickochey

    rickochey BoltTalker

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    SnapDragon = The Angry Vagina...lol
     
  18. Lance19

    Lance19 BoltTalker

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    Nail'd it!!
    (...and to think I ever doubted Matilack pronouncements!!)
    Zero punts IS "lots of punts," and 4 TDs IS the same as none...just "flip" the stats, people!! :)
     
  19. matilack

    matilack Take A Knee McCree!!!

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    I know! My negativity knows no bounds!:abq2:
     
  20. Lance19

    Lance19 BoltTalker

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    or accuracy! :abq2: ;)
     
  21. Blue Bolt

    Blue Bolt Persona Non Grata

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    You're quite the prognosticator........... ever think of going into the tele-psychic trade? ;)
     
  22. Pointyearedog

    Pointyearedog I only put idiots on ignore...

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    Sounds like you were wrong for this game Carnak.

    carnac question.jpg
     
  23. Concudan

    Concudan Caffeinated Commando

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    :rolleyes:
     
  24. DenverBolt67

    DenverBolt67 BoltTalker

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    Qualcomm already owns the naming rights, so this change didn't get the city any extra money since Snapdragon is the name of their chip
     

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